Our Story

Trula House (Circa 1940's)


The Story of Trula - Inspiration & Innovative

Trula House was an inspiration to Ben E. Keith Company and anyone who knew her.  She attended business school and focused on the fundamentals of advertising and sales.  Given her education, expertise and industry influence, she evolved her position to become the first Advertising Director in the company.  During her 28 years with the company Trula was the embodiment of trust, transformational leadership, and creativity.  Her name represents the legacy of trust and innovation that continues today.

To learn more about the legacy of Ben E Keith Company, continue reading and click on the Ben E Keith logo for more information.


Legacy of Ben E. Keith Company

We are dedicated to the growth and success of our customers, the industries we service, our partners, and our employees.

We believe our actions must always be rooted in honesty and integrity; and we should always foster trust, faith in others, fairness, and respect.

Celebrating and embracing insights and experiences through people’s diverse backgrounds, abilities, and contributions reinforces our ability to serve our customers.

Our continued commitment to be a strong corporate citizen, in reducing our impact on environmental and natural resources, guides our strategies for growth and service.

Community Engagement

We exist to serve our customers.  That philosophy, indeed our actions, extends to serving our communities as well.  Employees actively volunteer their time and resources to provide a helping hand to a number of national and local organizations, to assist in their work of building strong and vibrant communities.  We proudly support efforts to empower and inspire positive engagements that lead to a better future for everyone.  A few of our partnerships include: